Increase of organic traffic
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One You Love Homecare
Bringing care home with a brand refresh
One You Love Homecare® is an in-home care provider that provides personal care and companionship to senior residents across the nation’s communities.
From companion care to comprehensive care, they use proprietary technology to deliver better customized care management services that help seniors stay safe while receiving quality care in their home.
Craft a brand position and strategy to increase brand awareness and drive new client inquiries across each office, using what sets One You Love Homecare apart from other homeware franchises in the market.
Hot Dish used a brand audit to dive deeply into the brand today, using our discoveries to then create a brand positioning that fully encompassed One You Love Homecare’s messaging and differentiating factors, compelling our target audience to engage.
We then rebuilt and redesigned the consumer website, using UX best practices and an in-depth SEO plan to drive Homecare’s consumers to the website.
The Brand
One You Love Homecare® is an in-home care provider that provides personal care and companionship to senior residents across the nation’s communities.
From companion care to comprehensive care, they use proprietary technology to deliver better customized care management services that help seniors stay safe while receiving quality care in their home.
The Challenge
Craft a brand position and strategy to increase brand awareness and drive new client inquiries across each office, using what sets One You Love Homecare apart from other homeware franchises in the market.
The Strategy
Hot Dish used a brand audit to dive deeply into the brand today, using our discoveries to then create a brand positioning that fully encompassed One You Love Homecare’s messaging and differentiating factors, compelling our target audience to engage.
We then rebuilt and redesigned the consumer website, using UX best practices and an in-depth SEO plan to drive Homecare’s consumers to the website.
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